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Branding, Marketing

& Accountability Coaching

For Authors, Entrepreneurs

& Business Owners

Helping YOU & YOUR BRAND SHINE And SPARKLE 
More Brightly In The World! 

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IDENTIFY your AUTHENTIC
AUTHOR BRAND.


ILLUMINATE your long-term goals.

BUILD & CAPTIVATE a loyal
following of readers.


ENERGIZE your fanbase.

REVEL in the impact your stories
will have on the world!


SPARKLE AND SHINE BRIGHTLY
IN THE WORLD.

 

Rachel's ability to customize her approach to meet us right where we are on our author's journey is truly commendable. With her guidance, our author brand and business now sparkle and are prominently

visible in the world.

Holly Kammier

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The Struggle Of
"Author Overwhelm" Is Real,
My Friends.


Do you feel OVERWHELMED AND ALONE on your author's journey?

Do you wish you had MORE GUIDANCE along the way?

Are you feeling confused by the dizzying array of publishing options?

Do you have an amazing book that's going to be published or has already been published but you're struggling to connect with your ideal readers?

Are you YEARNING for MENTORING and ADVICE?

Are you looking for MORE ACCOUNTABILITY, MENTORING,
AND COACHING? 

Do you feel like there's a missing component to your professional success?


Well, you're not alone. You've come to the right place! 
I've got ya covered!

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I've Got Ya' Covered!

Helping you go from "stressed to blessed" on your author's journey!

As a fellow writer/author myself, I know how overwhelming the many roles are that you have to play on this creative journey. Your author brand is a business and many of us were ill-equipped for all that is needed to market ourselves in the world. 
 
I created this business several years ago because I saw a niche that needed to be filled. I LOVE working with fellow creatives and seeing them achieve success and experience the joy they have when they can share their gifts and stories with the world. 
 
I have a background in multiple fields (marketing and event promoting, graphic design, website design, photography branding, writing, publishing, teaching, and coaching). I've brought all of these skills together under this one magical umbrella so I can share what I've learned from these fields to help YOU and illuminate the path forward a little more brightly! 
 
I help authors set their long-term and short-term goals and identify the areas where they need the greatest need for support along their author's journey. Together, we create a plan for success so that you and your stories can get out into the world and make the impact you've dreamt of!

I'm a part branding and marketing mentor, part coach, and part effervescent cheerleader! I'm a BIG FAN of celebrating your wins every step along the way! 

Life is short and you were BORN TO SPARKLE!

I hope you can join me on this MAGICAL JOURNEY!

Sparkle On,
Rachel Sarah

*Feel free to sign up for my infrequent "State Of Sparkle" newsletter
(every 2-3 months) for building your Author Brand! 


**If you're interested in working with me, I invite you to book a complimentary Discovery Call with me to see if we might be a good fit.

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*One-On-One Customized Author Coaching

Just a few of the things I assist
my clients with...

  • Identifying your AUTHENTIC AUTHOR BRAND

  • Helping you BUILD and GROW your AUTHOR PLATFORM

  • Setting your long-term and short-term goals professionally and creatively

  • Guidance around your PUBLISHING PATHWAY OPTIONS (traditional, small press, hybrid, and self-publishing) 

  • Helping you BUILD AND OPTIMIZE YOUR WEBSITE or streamline an already existing website for optimal exposure

  • PROOFREADING landing pages, website pages, newsletters, and blogs

  • Assessing SEO STRATEGIES (keywords and metatags) for your WEBSITE AND BLOGS

  • Identifying best KEYWORDS AND CATEGORIES on Amazon

  • Creating GRAPHIC DESIGN MARKETING MATERIALS (fliers, fb invites, bookmarks, postcards, business cards, website strips, etc)

  • Teaching you HOW TO LEVERAGE SOCIAL MEDIA PLATFORMS like Facebook and Instagram to grow your author platform and reader following

  • Developing and GROWING YOUR EMAIL LIST

  • Helping you IDENTIFY BEST MEDIA OUTLETS (podcasts, newspapers, radio)

  • Creating a MEDIA PRESS KIT

  • EDITING assistance for narrative non-fiction articles

  • PITCHING for publications (magazines, newspapers, zines, anthologies)

  • Helping with QUERY LETTERS for publication

  • Assistance with BOOK SIGNINGS (both in-person and virtual) 

*Every client comes to be at different points on their author's journey. Each client has a different set of needs and challenges. I customize my coaching depending on my individual client's needs and long-term goals. 

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I can't sing the praises loudly enough for Rachel's branding work...
Rachel's work has stood the test of time in my brand and I'm so grateful to her
for coming into my world.


Kris Seraphine

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From the time I began working with Rachel, I have felt that I am sipping from a sparkling foundation of creativity. No matter what I need, [from designing my website to focusing my brand to editing my stories for submission to tutoring me on Instagram] I have learned that Rachel has the answer, the wisdom, the guidance and the technological expertise to assist me. 

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There's a spark of something magical that came about when Rachel came in to work with me. I think it's part of her coaching skills and energy, it gave me energy to see a path forward. [I’ve experienced] a180 degree shift of progress, of energy, of everything in my business now.”

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Rachel has been an amazing cheerleader and an invaluable source of support on my  journey. She helped get my book the attention it needed to take off....I love to write but speaking at an event felt so overwhelming and Rachel took me under her wing. She gave me the courage and structure thorough interviewing me and set up a plan to make my dream come true of getting my book out to help the people who need it. I am so grateful!"

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Without [Rachel’s] guidance I wouldn’t have been brave enough to take the next steps along my author journey. Throughout this entire process of expanding my author platform, Rachel's been an intrepid and effervescent cheerleader in my corner. We make a powerful TEAM and I look forward to seeing what we will create in the future together.

Raves & Praise

Get ReadyTo Sparkle!

"There's a spark of something magical that came about when Rachel
came in to work with me..."

Angela W.

In The Press

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Alumnus:

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Speaker-Consultant-Coach

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Participant:

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Photo Credits:
Photo 1: Jay Farbman

Photo 2: Unsplash

Photo 3: P. Cabugos

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Let’s Work Together

Are you interested in working with me?
Would you like to share what your branding and marketing needs are? 
I'd love to talk more and see if we're a good fit! 

Thanks for reaching out!

I look forward to connecting with you.

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15 Minute
Complimentary
Discovery Call

Santa Barbara, California

USA

E-Mail
rachel@stateofsparkle.com

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